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Publications

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2019

2018

2017

High Performance Teams Experience of well-being in the workplace

Preece, D. L. (2017, June 9). High Performance Teams Experience of well-being in the workplace [Keynote Speaker]. CIPD Northern Regional Partnership.

Performance

2016

Alternative perspectives gained from complex issues using Q methodology in marketing research

Binsardi, B., & Preece, D. L. (n.d.). Alternative perspectives gained from complex issues using Q methodology in marketing research. Unknown.

Journal article

Developing a High Performance Team (HPT) Using Q Methodology; Competitive Paper

Preece, D. L., & Binsardi, B. (2016). Developing a High Performance Team (HPT) Using Q Methodology; Competitive Paper. In Academy of marketing. Newcastle.

Conference Paper

2015

2014

"Facilitating the use of Q methodology in qualitative marketing research"

Preece, D., Binsardi, A., & Mclean, A. (2014). "Facilitating the use of Q methodology in qualitative marketing research". In Academy of Marketing 2014 (pp. 00). Bournemouth: Academy of Marketing.

Conference Paper

"Mind the gap: Is the world video gaming industry missing the female market segmentation?"

Preece, D., & Binsardi, A. (2014). "Mind the gap: Is the world video gaming industry missing the female market segmentation?". In Academy of Marketing 2014 (pp. 00). Bournemouth: Academy of Marketing.

Conference Paper

"Using Q Methodology to explore qualiquantalogical phenomenon"

Preece, D., & Fortune, C. (2014). "Using Q Methodology to explore qualiquantalogical phenomenon". In BAM 2014 (pp. 00). Belfast: British Academy of Management.

Conference Paper

2013

An Exploration of Retail Banks' Selection Criteria: A Case Study of University Students in North Wales"

Ridita, S., Binsardi, A., Preece, D., & Green, J. (2013). An Exploration of Retail Banks' Selection Criteria: A Case Study of University Students in North Wales". In Academy of Marketing 2013 (pp. 00). Cardiff: Academy of Marketing.

Conference Paper