Publications
Selected publications
- Multi-project work and project performance: Friends or foes? (Journal article - 2023)
- How Main Street Drives Wall Street: Customer (Dis)satisfaction, Short Sellers, and Abnormal Returns (Journal article - 2020)
- Improving Consumer Mindset Metrics and Shareholder Value Through Social Media: The Different Roles of Owned and Earned Media (Journal article - 2018)
- How can non-fungible tokens bring value to brands (Journal article - 2023)
2024
A perspective on three trade‐offs of blockchain technology for the global strategy of the MNC
Hakkarainen, T., Colicev, A., & Pedersen, T. (2024). A perspective on three trade‐offs of blockchain technology for the global strategy of the MNC. Global Strategy Journal, 14(3), 635-654. doi:10.1002/gsj.1509
THE IMPACT OF A LARGE DEPRECIATION ON THE COST OF LIVING OF RICH AND POOR CONSUMERS
Colicev, A., Hoste, J., & Konings, J. (n.d.). THE IMPACT OF A LARGE DEPRECIATION ON THE COST OF LIVING OF RICH AND POOR CONSUMERS. International Economic Review. doi:10.1111/iere.12720
2023
The spillover effects of positive and negative buzz on brand attitudes
Colicev, A., & de Bruyn, A. (2023). The spillover effects of positive and negative buzz on brand attitudes. EUROPEAN JOURNAL OF MARKETING. doi:10.1108/EJM-01-2022-0044
Blockchain-enabled advances (BEAs): Implications for consumers and brands
Hakkarainen, T., & Colicev, A. (2023). Blockchain-enabled advances (BEAs): Implications for consumers and brands. JOURNAL OF BUSINESS RESEARCH, 160. doi:10.1016/j.jbusres.2023.113763
How can non-fungible tokens bring value to brands
Colicev, A. (2023). How can non-fungible tokens bring value to brands. INTERNATIONAL JOURNAL OF RESEARCH IN MARKETING, 40(1), 30-37. doi:10.1016/j.ijresmar.2022.07.003
Multi-project work and project performance: Friends or foes?
Colicev, A., Hakkarainen, T., & Pedersen, T. (2023). Multi-project work and project performance: Friends or foes?. STRATEGIC MANAGEMENT JOURNAL, 44(2), 610-636. doi:10.1002/smj.3443
2022
Multiple Time Series Analysis for organizational research
Colicev, A., & Pauwels, K. (2022). Multiple Time Series Analysis for organizational research. LONG RANGE PLANNING, 55(2). doi:10.1016/j.lrp.2020.102067
It pays to pay attention: How firm's and competitor's marketing levers affect investor attention and firm value
Borah, A., Bahadir, S. C., Colicev, A., & Tellis, G. J. (2022). It pays to pay attention: How firm's and competitor's marketing levers affect investor attention and firm value. INTERNATIONAL JOURNAL OF RESEARCH IN MARKETING, 39(1), 227-246. doi:10.1016/j.ijresmar.2021.09.009
2020
How Main Street Drives Wall Street: Customer (Dis)satisfaction, Short Sellers, and Abnormal Returns
Malshe, A., Colicev, A., & Mittal, V. (2020). How Main Street Drives Wall Street: Customer (Dis)satisfaction, Short Sellers, and Abnormal Returns. JOURNAL OF MARKETING RESEARCH, 57(6), 1055-1075. doi:10.1177/0022243720954373
How Social Media Impacts Brand Value: The Mediating Role of Customer Satisfaction
Colicev, A., & O’Connor, P. (n.d.). How Social Media Impacts Brand Value: The Mediating Role of Customer Satisfaction. Multidisciplinary Business Review, 13(1), 82-96. doi:10.35692/07183992.13.1.8
Social Media's Impact on the Consumer Mindset: When to Use Which Sentiment Extraction Tool?
Kubler, R. V., Colicev, A., & Pauwels, K. H. (2020). Social Media's Impact on the Consumer Mindset: When to Use Which Sentiment Extraction Tool?. JOURNAL OF INTERACTIVE MARKETING, 50, 136-155. doi:10.1016/j.intmar.2019.08.001
2019
Modeling the relationship between firm and user generated content and the stages of the marketing funnel
Colicev, A., Kumar, A., & O'Connor, P. (2019). Modeling the relationship between firm and user generated content and the stages of the marketing funnel. INTERNATIONAL JOURNAL OF RESEARCH IN MARKETING, 36(1), 100-116. doi:10.1016/j.ijresmar.2018.09.005
2018
Social Media and Customer-Based Brand Equity: An Empirical Investigation in Retail Industry
Colicev, A., Malshe, A., & Pauwels, K. (2018). Social Media and Customer-Based Brand Equity: An Empirical Investigation in Retail Industry. ADMINISTRATIVE SCIENCES, 8(3). doi:10.3390/admsci8030055
Using online data and network-based text analysis in HRM research
Platanou, K., Makela, K., Beletskiy, A., & Colicev, A. (2018). Using online data and network-based text analysis in HRM research. JOURNAL OF ORGANIZATIONAL EFFECTIVENESS-PEOPLE AND PERFORMANCE, 5(1), 81-97. doi:10.1108/JOEPP-01-2017-0007
Improving Consumer Mindset Metrics and Shareholder Value Through Social Media: The Different Roles of Owned and Earned Media
Colicev, A., Malshe, A., Pauwels, K., & O'Connor, P. (2018). Improving Consumer Mindset Metrics and Shareholder Value Through Social Media: The Different Roles of Owned and Earned Media. JOURNAL OF MARKETING, 82(1), 37-56. doi:10.1509/jm.16.0055
2016
An empirical investigation of the antecedents of partnering capability
Colicev, A., De Giovanni, P., & Vinzi, V. E. (2016). An empirical investigation of the antecedents of partnering capability. INTERNATIONAL JOURNAL OF PRODUCTION ECONOMICS, 178, 144-153. doi:10.1016/j.ijpe.2016.05.013
Is Investing in Social Media Really Worth It? How Brand Actions and User Actions Influence Brand Value
Colicev, A., O'Connor, P., & Vinzi, V. E. (2016). Is Investing in Social Media Really Worth It? How Brand Actions and User Actions Influence Brand Value. SERVICE SCIENCE, 8(2), 152-168. doi:10.1287/serv.2016.0143