Publications
Selected publications
- The effect of prior knowledge and decision-making style on the online purchase decision-making process: A typology of consumer The effect of prior knowledge and decision-making style on the online purchase decision-making process: A typology of consumer shopping behaviour (Journal article - 2015)
- Online review helpfulness: Impact of reviewer profile image (Journal article - 2017)
- This product works well (for me): The impact of first-person singular pronouns on online review helpfulness (Journal article - 2019)
2024
Can Chatbots be Emotional? Understanding the Impact of Chatbots’ Emojis on Consumer Response
Wang, T., Papamichail, K. N., & Karimi, S. (2024). Can Chatbots be Emotional? Understanding the Impact of Chatbots’ Emojis on Consumer Response. Academy of Management Proceedings, 2024(1). doi:10.5465/amproc.2024.16150abstract
Keeping distance! How infectious disease threat lowers consumers' attitudes toward densely displayed products
Yi, Y., Wang, W., Karimi, S., Katsumata, S., & Meng, L. M. (2024). Keeping distance! How infectious disease threat lowers consumers' attitudes toward densely displayed products. Psychology & Marketing, 41(7), 1549-1561. doi:10.1002/mar.21996
The Effect of Virtual Reality-Enabled Manufacturing Practices on Production Efficiency
Xiong, Y., Lam, H. K. S., & Karimi, S. (2024). The Effect of Virtual Reality-Enabled Manufacturing Practices on Production Efficiency. International Journal of Production Economics. doi:10.1016/j.ijpe.2024.109288
Virtual Influencers Versus Real Connections: Exploring the Phenomenon of Virtual Influencers
Mrad, M., Ramadan, Z., Tóth, Z., Nasr, L., & Karimi, S. (n.d.). Virtual Influencers Versus Real Connections: Exploring the Phenomenon of Virtual Influencers. Journal of Advertising, 1-19. doi:10.1080/00913367.2024.2393711
2023
ANALYSING THE INFLUENCE OF EMOJIS ON CONSUMERS’ RELATIONSHIP PERCEPTION AND PURCHASE INTENTION
Wang, T., Papamichail, K. N., & Karimi, S. (2023). ANALYSING THE INFLUENCE OF EMOJIS ON CONSUMERS’ RELATIONSHIP PERCEPTION AND PURCHASE INTENTION. In Global Fashion Management Conference (pp. 29). Global Alliance of Marketing and Management Associations. doi:10.15444/gmc2023.01.03.04
Endorsement effectiveness of different social media influencers: The moderating effect of brand competence and warmth
Ren, S., Karimi, S., Bravo Velázquez, A., & Cai, J. (2023). Endorsement effectiveness of different social media influencers: The moderating effect of brand competence and warmth. Journal of Business Research, 156, 113476. doi:10.1016/j.jbusres.2022.113476
2022
Elite luxury experiences: customer and managerial perspectives
Mrad, M., Karimi, S., Toth, Z., & Christodoulides, G. (2022). Elite luxury experiences: customer and managerial perspectives. JOURNAL OF MARKETING MANAGEMENT, 38(13-14), 1339-1368. doi:10.1080/0267257X.2022.2078860
The Double-Edged Sword of Self-Trackers: How Self-Quantification Affects Self-Control in Narcissistic versus Non-Narcissistic Consumers
De Vries, E., & Karimi, S. (n.d.). The Double-Edged Sword of Self-Trackers: How Self-Quantification Affects Self-Control in Narcissistic versus Non-Narcissistic Consumers. In the European Marketing Academy (EMAC). Budapest.
2021
Cross-visiting Behaviour of Online Consumers Across Retailers' and Comparison Sites, a Macro-Study
Karimi, S. (2021). Cross-visiting Behaviour of Online Consumers Across Retailers' and Comparison Sites, a Macro-Study. INFORMATION SYSTEMS FRONTIERS, 23(3), 531-542. doi:10.1007/s10796-019-09967-1
2020
The effectiveness of user generated stories in digital age, role of content characteristics and individual differences
Karimi, S. (n.d.). The effectiveness of user generated stories in digital age, role of content characteristics and individual differences. In 2020 Global Marketing Conference. Seoul.
‘Support your country and buy Chinese brands’ – would Chinese consumers buy it?
Liu, Y. -L., Karimi, S., & Yuen, T. W. (2020). ‘Support your country and buy Chinese brands’ – would Chinese consumers buy it?. Journal of Marketing Communications, 26(2), 130-144. doi:10.1080/13527266.2018.1466824
Sense and Sensibility: What are Customers Looking for in Online Product Reviews? An Abstract
Wang, F., & Karimi, S. (2020). Sense and Sensibility: What are Customers Looking for in Online Product Reviews? An Abstract. In Unknown Conference (pp. 621-622). Springer International Publishing. doi:10.1007/978-3-030-39165-2_254
Special Session: “The World Needs Storytellers”: New Research Avenues for Storytelling in Marketing: An Abstract
Nowlin, E. L., Germelmann, C. C., Karimi, S., Chaker, N. N., Houghton, D. M., Walker, D., & Wiedmann, K. -P. (2020). Special Session: “The World Needs Storytellers”: New Research Avenues for Storytelling in Marketing: An Abstract. In Developments in Marketing Science: Proceedings of the Academy of Marketing Science (pp. 33-34). Springer International Publishing. doi:10.1007/978-3-030-39165-2_17
The differential impact of “mood” on consumers’ decisions, a case of mobile payment adoption
Karimi, S., & Liu, Y. -L. (2020). The differential impact of “mood” on consumers’ decisions, a case of mobile payment adoption. Computers in Human Behavior, 102, 132-143. doi:10.1016/j.chb.2019.08.017
2019
This product works well (for me): The impact of first-person singular pronouns on online review helpfulness
Wang, F., & Karimi, S. (2019). This product works well (for me): The impact of first-person singular pronouns on online review helpfulness. Journal of Business Research, 104, 283-294. doi:10.1016/j.jbusres.2019.07.028
Creating My Own Story: Maximizers, A Different Route to Information Evaluation
Karimi, S. (2019). Creating My Own Story: Maximizers, a Different Route to Information Evaluation: An Abstract. In Unknown Conference (pp. 269). Springer International Publishing. doi:10.1007/978-3-030-02568-7_65
2018
The impact of consumer archetypes on online purchase decision-making processes and outcomes: A behavioural process perspective
Karimi, S., Holland, C. P., & Papamichail, K. N. (2018). The impact of consumer archetypes on online purchase decision-making processes and outcomes: A behavioural process perspective. Journal of Business Research, 91, 71-82. doi:10.1016/j.jbusres.2018.05.038
Linguistic Style and Online Review Helpfulness
Wang, F., & Karimi, S. (2018). Linguistic Style and Online Review Helpfulness. In ICIS 2017: Transforming Society with Digital Innovation.
Linguistic Style and Online Review Helpfulness
Wang, F., & Karimi, S. (2018). Linguistic Style and Online Review Helpfulness. In ICIS 2017: Transforming Society with Digital Innovation.
Linguistic Style and Online Review Helpfulness
Linguistic Style and Online Review Helpfulness (2018). In ICIS 2017: Transforming Society with Digital Innovation.
2017
Online review helpfulness: Impact of reviewer profile image
Karimi, S., & Wang, F. (2017). Online review helpfulness: Impact of reviewer profile image. DECISION SUPPORT SYSTEMS, 96, 39-48. doi:10.1016/j.dss.2017.02.001
Comparison Sites: Simplified or Directed Effort? Macro-Study on Retailers’ and Intermediaries’ Online Channel: An Abstract
Karimi, S. (2017). Comparison Sites: Simplified or Directed Effort? Macro-Study on Retailers’ and Intermediaries’ Online Channel: An Abstract. In Unknown Conference (pp. 1079). Springer International Publishing. doi:10.1007/978-3-319-45596-9_198
Exploring use of textual and visual information in online consumer evaluation: a study of wearable technologies
Karimi, S. (2017). Exploring use of textual and visual information in online consumer evaluation: a study of wearable technologies. In Academy of Marketing. Hull, UK.
The Impact of Consumer Mood on Use of Mobile Payment
Karimi, S., & Liu, Y. (2017). The Impact of Consumer Mood on Use of Mobile Payment. In Association for Consumer Research LA Conference. Cali, Colombia.
2016
Do learners’ characteristics matter? An exploration of mobile-learning adoption in self-directed learning
Karimi, S. (2016). Do learners’ characteristics matter? An exploration of mobile-learningadoption in self-directed learning. Computers in Human Behavior, 63, 769-776. doi:10.1016/j.chb.2016.06.014
A Segmentation of Digital Consumers and Its Impact on Purchase Decision-Making Behavior
Karimi, S., Papamichail, K. N., & Holland, C. P. (2016). A Segmentation of Digital Consumers and Its Impact on Purchase Decision-Making Behavior. In Unknown Conference (pp. 253). Springer International Publishing. doi:10.1007/978-3-319-11815-4_80
Factors Affecting Online Review Helpfulness: Review and Reviewer Components
Karimi, S., & Wang, F. (2016). Factors Affecting Online Review Helpfulness: Review and Reviewer Components. In REDISCOVERING THE ESSENTIALITY OF MARKETING (pp. 273). doi:10.1007/978-3-319-29877-1_56
Macro-Study of Online Consumer Behaviour Across Retailers’ Website and Comparison Sites
Karimi, S. (2016). Macro-Study of Online Consumer Behaviour Across Retailers’ Website and Comparison Sites. In Academy of Marketing Conference. Newcastle, UK.
2015
The effect of prior knowledge and decision-making style on the online purchase decision-making process: A typology of consumer The effect of prior knowledge and decision-making style on the online purchase decision-making process: A typology of consumer shopping behaviour
Karimi, S., Papamichail, K. N., & Holland, C. P. (2015). The effect of prior knowledge and decision-making style on the onlinepurchase decision-making process: A typology of consumerThe effect of prior knowledge and decision-making style on the online purchase decision-making process: A typology of consumer shopping behaviour. Decision Support Systems, 77, 137-147. doi:10.1016/j.dss.2015.06.004
Online Review Helpfulness: Impact of Reviewer Image
Karimi, S., & Wang, F. (2015). Online Review Helpfulness: Impact of Reviewer Image. In Academy of Management Proceedings Vol. 2015. Vancouver, British Columbia: Academy of Management. doi:10.5465/ambpp.2015.14222abstract
2014
Consumers’ multi-channel behaviour, a study of mobile network providers
Karimi, S. (2014). Consumers’ multi-channel behaviour, a study of mobile network providers. In British Academy of Management annual conference. Belfast.
Exploring the multi-channel consumer decision-making journey
Karimi, S., Papamichail, K. N., & Holland, C. P. (2014). Exploring the multi-channel consumer decision-making journey. In IFORS. Barcelona, Spain.
Investigating online consumer decision-making processes and outcomes
Papamichail, K. N., Karimi, S., & Holland, C. P. (2014). Investigating online consumer decision-making processes and outcomes. In Advances in Decision Analysis Conference. Washington DC.
Purchase Decision Processes in the Internet Age
Karimi, S., Papamichail, K. N., & Holland, C. P. (2014). Purchase Decision Processes in the Internet Age. In Lecture Notes in Business Information Processing (pp. 57-66). Springer International Publishing. doi:10.1007/978-3-319-11364-7_6
Purchase Decision Processes in the Internet Age
Karimi, S., Papamichail, K. N., & Holland, C. P. (2014). Purchase Decision Processes in the Internet Age. In Lecture Notes in Business Information Processing Vol. 184 LNBIP (pp. 57-66). doi:10.1007/978-3-319-11364-7_6
2013
An Analysis of Online Purchase Decision Making Processes: the Effect of Individual Characteristics
Karimi, S., Papamichail, K. N., & Holland, C. P. (2013). An Analysis of Online Purchase Decision Making Processes: the Effect of Individual Characteristics. In EURO - INFORMS 26th European Conference on Operational Research. Rome, Italy.
Purchase Decision Processes in the Internet Age
Karimi, S., Papamichail, K. N., & Holland, C. P. (2013). Purchase Decision Processes in the Internet Age. In EURO Working Group on Decision Support Systems. Thessaloniki.
2011
Quick Damage & Loss Estimation of Tehran City Using Iraninan TEDES Software
Karimi, S., Montazerolghaem, S., & Rajabzadeh, A. (2011). Quick Damage & Loss Estimation of Tehran City Using Iraninan TEDES Software. In 2011 14th International Conference on Network-Based Information Systems (pp. 76-83). IEEE. doi:10.1109/nbis.2011.21
A purchase decision making process model of online consumers and its influential factor, a cross sector analysis
Karimi, S. (2011). A purchase decision making process model of online consumers and its influential factor, a cross sector analysis. In Academy of Management Annual Meeting. San Antonio, Texas.
Consumers, online users and decision makers: individual characteristics affecting purchase processes
Karimi, S., Papamichail, K. N., & Holland, C. (2011). Consumers, online users and decision makers: individual characteristics affecting purchase processes. In Academy of Management Annual Meeting. San Antonio, Texas.
Online purchase decision making processes: an individual and market level analysis
Karimi, S., & Papamichail, K. N. (2011). Online purchase decision making processes: an individual and market level analysis. In Mediterranean Conference on Information Systems (MCIS). Cyprus.
2010
Amodel of internet shopper behavior, a cross sector analysis
Karimi, S., Nadia Papamichail, K., & Holland, C. (2010). Amodel of internet shopper behavior, a cross sector analysis. In ICIS 2010 Proceedings - Thirty First International Conference on Information Systems.
A model of Internet shopper behavior, a cross sector analysis
Karimi, S., Papamichail, K. N., & Holland, C. (2010). A model of Internet shopper behavior, a cross sector analysis. In ICIS 2010 Proceedings. St Louis, Missouri.
Dynamic Modelling of Online Consumer Decision Making Process
Papamichail, N., Karimi, S., & Holland, C. (2010). Dynamic Modelling of Online Consumer Decision Making Process. In INFORMS Annual Meeting. Austin, Texas.