Aversa, P., & Hueller, F. (2023). Digital diversification. In Research Handbook on Digital Strategy (pp. 18-42). Edward Elgar Publishing. (Chapter)
Hueller, F., & Aversa, P. (2023). Aversa, P., & Hueller, F. (2023). Digital diversification. In Research Handbook on Digital Strategy (pp. 18-42). Edward Elgar Publishing.. In Research Handbook on Digital Strategy (pp. 18-42). Edward Elgar Publishing.
2021
Customer complementarity in the digital space: Exploring Amazon’s business model diversification (Journal article)
Aversa, P., Haefliger, S., Hueller, F., & Reza, D. G. (2021). Customer complementarity in the digital space: Exploring Amazon’s business model diversification. Long Range Planning, 54(5), 101985. doi:10.1016/j.lrp.2020.101985
