Global Marketing, Thinking Global, Acting Local (ULMS083)

Full syllabus to follow.

Module leader: Kyaw Nyein Chan (Alan)

Alan @ Kyaw Nyein Chan is a postgraduate researcher in marketing and consumption and a Graduate Teaching Fellow at the University of Liverpool Management School. He is an Associate Fellow of the Higher Education Academy (AFHEA) and has experience teaching marketing to undergraduate students, delivering well-structured and engaging lessons. His doctoral research focuses on the lived consumption experiences of LGBTQ+ consumers in an LGBTQ+-unfriendly context.