Social Media Intern: Sherley

Posted on: 18 April 2024 by Richard Finch in Student experiences

Meet MSc Digital Marketing & Analytics student Sherley, who is working as a Social Media Intern and Student Ambassador alongside her studies.

I work as a Social Media Intern at the Centre for Innovation in Education (CIE) as an International Student Ambassador with Student Recruitment, Admissions and Widening Participation Team. At CIE, I was responsible for developing and implementing social media strategies to promote the CIE's initiatives, enhance its visibility online, and engage with students and faculty effectively. My tasks included content creation, monitoring engagement trends, and running social media channels.

As an International Student Ambassador, I was a point of contact for prospective and current international students, providing insights into student life and supporting Student Recruitment via networking sessions and campus tours. I got to work flexibly as working on-campus gives you the freedom to work around your timetable so you can dedicate time to studies and other extracurricular activities.

How did you find out about this opportunity?

Both the roles were advertised on the Handshake app and I applied to them immediately in the early months of my course commencement as I was actively looking for part-time opportunities.

What did the application process involve and how did you prepare for it?

The application process consisted of filling out an application form with a CV where I answered questions detailing my previous working experiences and explaining why I would be a good fit for this type of job. For both positions, I was asked to submit a video of myself speaking on camera to test my content creation skills. To strengthen my application, I sought advice and input from the Career Studio, which helped me refine and enhance my CV.

What are some of the top skills you've picked up from this type of work experience opportunity?

Through this work experience, I've honed several key skills that are invaluable for my professional development. Firstly, my content creation skills have significantly improved as I've learned to engage audiences and tailor messages for social media platforms. I've developed strong communication skills through creating content and interacting with prospective students as an ambassador.

Time management is another skill that I developed, balancing my part-time roles with my studies. Moreover, working with diverse students has enhanced my cultural awareness and adaptability. My role has required me to be proactive, solve problems creatively, and think strategically. I've also gained a deeper understanding of educational administration and marketing strategies within the higher education sector.

Can you tell us about how you balance your academic commitments with your part-time job?

Luckily, I had the opportunity to work in a system that works well for me. The CIE offered me flexible working hours, which allowed me to schedule work around my classes and study time. As an International Student Ambassador, I have the advantage of a zero-hour contract, meaning I can choose shifts that fit within my academic schedule.

I prioritize my studies and ensure that my job doesn't interfere with my academics. I use MS Teams and its features like the calendar to keep track of all my deadlines and work shifts, and I often communicate with my supervisors about my availability, especially during exam periods or when I have major assignments due. This way, I ensure that I am meeting my academic goals while still gaining valuable work experience.

What is your top tip for students currently looking for part-time work experience opportunities?

My top tip for students seeking part-time work experience is to start early and stay confident and persistent. Don't be disheartened if you don't land a job immediately. Keep applying and use each application to refine your approach. To truly stand out, think creatively. Whether it's through a unique cover letter, an engaging video application, or a portfolio of work, show potential employers something memorable that showcases your individuality and passion.

Let your creativity shine. You've got this!